02
Where does it go?
Every rupee, sliced.
Hover a slice for the source. Every line is dated, sourced, and rated for confidence.
hover a slice to inspect
Item
%
₹
Origin
Confidence
Edible oil (the oil itself)
76%
—
🇮🇩 ID
Medium confidence T2
Retailer + distributor margin
8%
—
🇮🇳 India
Medium confidence T3
Packaging
7%
—
🇮🇳 India
Medium confidence T3
Distribution & logistics
6%
—
🇮🇳 India
Medium confidence T3
Manufacturing
5%
—
🇮🇳 India
Medium confidence T3
GST (5%)
5%
—
Tax · India
High confidence T1
Brand margin
4%
—
🇮🇳 India
Medium confidence T3
Advertising
4%
—
🇮🇳 India
Medium confidence T3
Brand's profit
4%
—
🇮🇳 India
Medium confidence T3
Refining inputs, antioxidants, fortification (Vit A/D)
2%
—
🇮🇳 India
Medium confidence T2
03
The catch
The 45% that didn't stay home.
45%
Edible oil (the oil itself)
🇮🇩Indonesia · 25%🇲🇾Malaysia · 15%🏳️Russia · 10%
Palm.
04
How we know
The receipts.
Every number is sourced and tiered. We grade our own confidence so you don't have to take our word for it.
How much is hard-sourced
69% Tier 1–269% of this breakdown rests on hard data — GST schedule, live mandi prices, trade + filings. The rest is a category-typical estimate from an unreviewed draft template — treat it as directional, not gospel.
TIER 13
Hard government data
GST notifications, import data, tariffs
TIER 20
Verified industry
Company filings, audited reports
TIER 31
Modelled estimate
Industry benchmarks + ratios
TIER 40
Honest guess
Best informed estimate; flagged as such
Sources used for this product
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