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क्या है अंदर?

What's actually inside.

Where does your money go when you buy an Indian product? Every rupee traced. Every number sourced.

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1002 products44 categoriesGST-exact from CBICopen source

Popular breakdowns

Packaged Biscuits

Parle-G Original Glucose Biscuits · 55g pack · ₹4

Indian Value Capture

● India

₹3 of ₹4

● Tax

₹0 of ₹4

● Abroad

₹1 of ₹4

Instant Noodles

2-Minute Masala Noodles · 70g

▮ 73%▮ 12%▮ 15%

Carbonated Soft Drinks

Original · 300ml

▮ 55%▮ 28%▮ 17%

Packaged Milk (Pouch / Tetra)

Taaza Toned Milk · 500ml

▮ 100%▮ 0%▮ 0%

Chips & Namkeen

magic masala · 52g

▮ 73%▮ 12%▮ 15%

Laundry Detergent Powder

Easy Wash Detergent · 1kg

▮ 72%▮ 18%▮ 10%

Chocolate

Dairy Milk · 50g

▮ 63%▮ 18%▮ 19%

Cooking Oil

Sunflower Oil · 1L

▮ 50%▮ 5%▮ 45%

Packaged Tea

premium · 500g

▮ 95%▮ 5%▮ 0%

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