Kwality Wall's Cornetto Chocolate 110ml — 89% Indian Value Capture

parakhi

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Ice Cream

draft · unreviewedas of 2025-09 · numbers move

analysing

Kwality Wall's Cornetto Chocolate

Ice Cream · 110ml

Indian Value Capture

Mostly Indian.

COMPOSITION88%MII

● INDIA

77% of MRP

● TAX

18% of MRP

● ABROAD

5% of MRP

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where does it go  ↓

Where does it go?

Every rupee, sliced.

Hover a slice for the source. Every line is dated, sourced, and rated for confidence.

28%

18%

14%

12%

11%

11%

10%

hover a slice to inspect

Item
%
₹
Origin
Confidence

Milk solids / cream (or veg fat for frozen dessert)✓ ON LABEL

28%

—

🇮🇳 India

Medium confidence T2

GST (18%)

18%

—

Tax · India

High confidence T1

Sugar, cocoa, flavours, stabilisers✓ ON LABEL

14%

—

🇮🇳 India

High confidence T1

Retailer + distributor margin

12%

—

🇮🇳 India

Medium confidence T3

Packaging

11%

—

🇮🇳 India

Medium confidence T3

Manufacturing

11%

—

🇮🇳 India

Medium confidence T3

Distribution & logistics

10%

—

🇮🇳 India

Medium confidence T3

Advertising

6%

—

🇮🇳 India

Medium confidence T3

Brand margin

5%

—

🇮🇳 India

Medium confidence T3

Brand's profit

5%

—

🇳🇱 NL

Medium confidence T3

The catch

The 5% that didn't stay home.

Brand's profit

🇳🇱Netherlands · 100%

Brand profit flows to Hindustan Unilever (NL).

How we know

The receipts.

Every number is sourced and tiered. We grade our own confidence so you don't have to take our word for it.

How much is hard-sourced

50% Tier 1–2

50% of this breakdown rests on hard data — GST schedule, live mandi prices, trade + filings. The rest is a category-typical estimate from an unreviewed draft template — treat it as directional, not gospel.

TIER 12

Hard government data

GST notifications, import data, tariffs

TIER 20

Verified industry

Company filings, audited reports

TIER 30

Modelled estimate

Industry benchmarks + ratios

TIER 40

Honest guess

Best informed estimate; flagged as such

On the label · via Open Food Facts

The actual declared ingredients — a real sourced fact from the pack, not our estimate.

Dark and Milk Chocolate delights in a wafer conewith chocolate compound coatingWaterWafer Biscuit ConeCompound CoatingSugarPalm OilMilkChocolate Coated ConfectioneryGlucoseMaltodextrinCocoa SolidsVegetable ProteinEmulsifiere471Stabiliserse412e410e407Refined Wheat Flour