02
Where does it go?
Every rupee, sliced.
Hover a slice for the source. Every line is dated, sourced, and rated for confidence.
hover a slice to inspect
Item
%
₹
Origin
Confidence
Crude salt (solar/marine)✓ ON LABEL
37%
—
🇮🇳 India
Medium confidence T2
Packaging
14%
—
🇮🇳 India
Medium confidence T3
Manufacturing
11%
—
🇮🇳 India
Medium confidence T3
Distribution & logistics
11%
—
🇮🇳 India
Medium confidence T3
Retailer + distributor margin
11%
—
🇮🇳 India
Medium confidence T3
Brand margin
6%
—
🇮🇳 India
Medium confidence T3
Brand's profit
5%
—
🇮🇳 India
Medium confidence T3
Advertising
4%
—
🇮🇳 India
Medium confidence T3
Potassium iodate (iodisation)✓ ON LABEL
1%
—
🇨🇳 CN
Medium confidence T2
GST (0%)
0%
—
Tax · India
High confidence T1
03
The catch
The 1% that didn't stay home.
1%
Potassium iodate (iodisation)
🇨🇳China · 55%
04
How we know
The receipts.
Every number is sourced and tiered. We grade our own confidence so you don't have to take our word for it.
How much is hard-sourced
38% Tier 1–238% of this breakdown rests on hard data — GST schedule, live mandi prices, trade + filings. The rest is a category-typical estimate from an unreviewed draft template — treat it as directional, not gospel.
TIER 12
Hard government data
GST notifications, import data, tariffs
TIER 20
Verified industry
Company filings, audited reports
TIER 30
Modelled estimate
Industry benchmarks + ratios
TIER 40
Honest guess
Best informed estimate; flagged as such
On the label · via Open Food Facts
The actual declared ingredients — a real sourced fact from the pack, not our estimate.
EDIBLE COMMON SALTANTICAKING AGENTSPOTASSIUM IODATEe551e536
Sources used for this product
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